FAST content leader Revry has been in the market for 8 years. In this interview, Its CEO shares how to optimize marketing spend to minimize subscriber acquisition costs and maximize ad revenue.

FAST content leader Revry has been in the market for 8 years. In this interview, Its CEO shares how to optimize marketing spend to minimize subscriber acquisition costs and maximize ad revenue.

LGBTQ+ streamer Revry surprised advertisers with a presentation far more fabulous than the typical pitch, Ad Age’s Parker Herren writes. The media programmer showcased its content through a “Wizard of Oz”-themed musical, called the “Wizard of Yaaaaas,” on the NewFronts main stage.