Revry, an LGBTQ+-focused free ad-supported streaming TV service, is building up its original content slate and snagged Nike as a sponsor for Pride Ball - its latest foray into reality competition TV with a series and new category that CEO and co-founder Damian Pelliccione is coining “queer spectator sports.”

Pride Ball 2023, sponsored by götbe, Nike, and NeueHouse, is on track to break the viewership record set by Drag Latina in October 2022. The broadcast of the now legendary vogue ballroom competition is streaming now on Revry.