How Niche Services Can Find Mainstream Success Featuring Damian Pelliccione of Revry

Industry
Written By Paul Kontonis

Whether they’re defined by the type of content—science fiction, horror, romance—or the type of audience, niche services are the long tail of the OTT universe. But just because their audiences are limited doesn’t mean their revenue opportunities are. Partnerships with aggregators and “mainstream” services offer pathways to bigger viewership numbers, and innovative marketing approaches can turn small services into big successes. Join us as we talk about how.

Chris Pfaff, CEO, Chris Pfaff Tech Media will moderate a panel featuring Igor Oreper, VP, Solutions, Bitmovin, Paul Erickson, Director of Research, Parks Associates, DeShuna Spencer, Founder & CEO, kweliTV, Marc DiLorenzo, Founder, 2GTHR.co, Ajit Thakur, CEO, aha and Damian Pelliccione, Co-Founder & Chief Executive Officer, Revry.

Learn more here,

Paul Kontonis

Paul is a strategic marketing executive and brand builder that navigates businesses through the ever changing marketing landscape to reach revenue and company M&A targets with 25 years experience. As CMO of Revry, the LGBTQ-first media company, he is a trusted advisor and recognized industry leader who combines his multi-industry experiences in digital media and marketing with proven marketing methodologies that can be transferred to new battles across any industry.

https://www.linkedin.com/in/kontonis/
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